Liz Romero purchased beaded wallets from a Native wholesaler to sell in her art shop, only to discover they were counterfeit items made in India, not by Native artists. This is a common issue faced by Native artists dealing with fraudulent and cheaper art pieces, which undermines their income and livelihood. Romero faced backlash after selling these fake items and refunded customers while absorbing the loss. Native artists struggle to navigate the art market dominated by gatekeepers, dealers, and museums that dictate what ‘Native art’ is, pushing artists to create salable traditional pieces. Artists question the integrity and representation of their art in mainstream galleries and non-Indian businesses. Many artists are moving towards new avenues to market their work due to these challenges. The history of Native art has evolved from traditional crafts to a commercially viable industry due to the influence of European settlers and traders. Galleries and museums now play a significant role in defining the boundaries of Native art, contributing to what is known as the ‘Native American Industrial Art Complex.’ Despite these challenges, some artists are breaking the mold by creating unconventional and contemporary art pieces alongside traditional work. Indigenous art markets continue to provide a platform for artists to showcase their work, although there are ongoing issues of inclusivity, financial support, and representation in the art community. The future of Native art markets depends on adapting to new art forms while maintaining traditional roots to ensure financial stability and growth.
Photo credit
www.usatoday.com